Niraj Ranjan Rout
Many of us think that marketing is a pretty mechanical job - build a product, look up for best practices online, throw a bright spotlight on the proposition, and done. If only it were that simple! Personally, in my attempt to market Hiver, I made a few not-so-obvious discoveries. Not everything they teach you at business schools can be put to good use - the hard truth that very few like to talk about.
Published on November 9, 2015
Kavin Paulson
As Google gets smarter day by day with path-breaking algorithim updates/changes that have been happening in the recent times including the latest one 'RankBrain' and as new technologies such as Physicalweb, IoT ( Internet of Things ), BLE ( Bluetooth Low Energy) are likely to disrupt the search landscape, uncertainty looms over the SEO industry.
Published on November 2, 2015
Kavin Paulson
In the fast-paced world of business, employee productivity is essential for business growth and one of the ways to boost productivity is to give them access to right tools/software. Niraj and Nitesh brought into existence one such tool that, they claim, can help facilitate team work and greatly impact productivity.
Published on October 26, 2015
Kavin Paulson
Brian Carter is a bestselling author, keynote speaker and a widely known and recognized Digital Marketing Consultant. He is the CEO of The Brian Carter Group, a boutique digital marketing agency.
Published on October 5, 2015
The iMarketing Cafe Team
This is not a typical tools list that you normally find on the web – it’s an odd list which has some interesting tools that may not only enable you to improve your productivity but also help you to gain new ideas.
Published on September 28, 2015
Kavin Paulson
If you are a small business owner or a small business marketer who was a content marketing enthusiast but lost interest as it didn’t deliver results, then this is a must-read article. As you may know content marketing, atleast in theory, helps creating brand awareness and visibility. It helps you build a brand image and trust.
Published on April 14, 2015
Kavin Paulson
Michael Martinez is undoubtedly one of the finest SEO minds in the world. He has immensely contributed to SEO research over the years and few of his contributions have been far-reaching. Michael started building and promoting websites in 1996 and took interest in SEO later in 1998. Being one of the pioneers in the SEO industry, he has served as a moderator in several SEO forums.
Published on December 18, 2014
The iMarketing Cafe Team
In 2013, The iMarketing Café team did an SEO survey that literally grabbed the attention of the SEO community. The objective was to take the pulse of the SEO community at a time when drastic changes were happening in the SEO world.
Published on October 21, 2014
The iMarketing Cafe Team
Are you passionate about social media? Are you someone who keeps tabs on social media trends? Do you strive to learn something new about social media every day? Do you dream of becoming a social media thought leader someday? If yes, then this awesome list of social media experts is for you. They are some of the most sought after social media thought leaders in the world.
Published on September 18, 2014
The iMarketing Cafe Team
Lisa Raehsler is a widely-known SEM/PPC consultant, Speaker and Founder of Big Click Co, an online advertising company and Google adwords certified partner. She has 16+ years of marketing experience in tech, online, interactive advertising. Her areas of expertise include search engine marketing (PPC & SEO), social media advertising, ecommerce, web analytics, website advertising, display advertising strategy including behavioral targeting and onsite merchandising.
Published on July 21, 2014