Kavin Paulson
Chatbots captured my interest in 2016 and that’s when I started researching in-depth about chat bots and how they are affecting the business landscape across the world. My findings and insights gained showed that there was a huge potential in Chatbots to become a new age medium of communication for businesses with their customers and prospects and also that Chatbots will change the face of customer support landscape.
Published on January 29, 2018
Kavin Paulson
It’s a known fact that Google’s heavy crackdown on search spam in the recent years led to a drastic change in the SEO industry. Google’s algorithmic penalties in the form of Panda and Penguin and its massive manual penalty drive not only affected the SEO community (largely those who had adopted spammy or questionable practices that violated Google’s guidelines), but also the blogging/publishers’ community.
Published on October 10, 2017
Kavin Paulson
Social media has been amazingly effective for personal branding. If you aspire to become a thought leader in your field or if you are an author, consultant or a professional service provider – personal branding is very important to achieve high personal growth because the market place is crowded. If you cannot stand apart, you can never achieve high growth – you’ll remain average.
Published on May 18, 2017
Kavin Paulson
Since 2013, we had been doing SEO surveys annually (Check out the surveys we conducted in 2013, 2014 & 2015). The objective had been to take the pulse of the SEO community and also to enlighten our readers about the key developments happening in the SEO landscape. Expert opinions are important because they help the industry to speculate less and strategize better for the future.
Published on December 8, 2016
Kavin Paulson
Andrew Shotland is one of the top local search consultants in the world. He is the CEO and Founder of LocalSEOGuide, a boutique SEO agency that offers SEO, search engine advertising, website strategy and local search consulting with a specialty in yellow pages and local directories SEO. He is also the editor of the popular Local SEO Guide Blog.
Published on October 19, 2016
Niraj Ranjan Rout
Writing can be extremely demanding, especially when you are a content writer and you have goals to meet, and numbers to show. True, writing, just like creative arts, is driven by inspiration which is hard to come by at your beck and call. Despite that, making writing an everyday practice can make it easier to do so.
Published on September 1, 2016
Kavin Paulson
Live video streaming has recently become a rage across the world like never before – thanks to periscope for generating interest in live video streaming among the general public – earlier live streaming platforms ( mostly paid ) had been used by only specific groups for business meetings or events.
Published on August 19, 2016
Kavin Paulson
Dan Petrovic is widely-known search marketer, web author, event speaker and the managing director of DEJAN Marketing, an Australia-based search marketing company. Dan is also an adjunct professor at Griffith University, Australia and a chairman of the Industry Advisory Board for the Department of Marketing.
Published on June 6, 2016
The iMarketing Cafe Team
If you are a newbie blogger or someone who is looking forward to start blogging – either as a hobby or to grow your business or you may want to take up blogging as a career – whatever the reason may be – these guys can guide you on how to start and manage a blog successfully. In this post, the FirstSiteGuide team shares 45 useful blogging tips for beginners or newbies.
Published on April 25, 2016
Kavin Paulson
Brian Patterson is a widely-known Online Reputation Management Consultant, Author and Speaker. He is also the co-founder of GoFishDigital, a Washington DC-based Online Branding Firm. Brian has helped individuals and firms protect their brand reputation and also resolve complex ORM issues.
Published on April 19, 2016
