SEO

Latest Posts
SEO Trends 2018
Kavin Paulson Kavin Paulson

Decoding the SEO Trends in 2018 – How to Adapt Efficiently Without Going Overboard

SEO

Every year we see major publishers to smaller ones publishing SEO trends predicted by the industry veterans and thought leaders in the industry. We read those articles that predict the future course of SEO with all seriousness because expert opinions matter, we take inputs from them and put them to use while developing or adapting our SEO strategy for the future.

SEO Trends 2018
Published on March 25, 2018

Social Media The Richard Branson Way

Though it’s not a surprising thing for a world famous celebrity like Richard Branson to have millions of fans and followers on his social profiles, there are a few X factors beyond his celebrity status that make his profiles so interesting, lively and motivating and noticeably drive high levels of social engagement. Read more.

ADVERTISEMENT
Barry Schwartz, Founder of Search Engine Roundtable
Kavin Paulson Kavin Paulson

SEO in 2017 – 10 Highly Relevant Questions Answered by Top SEO Experts.

SEO

Since 2013, we had been doing SEO surveys annually (Check out the surveys we conducted in 2013, 2014 & 2015). The objective had been to take the pulse of the SEO community and also to enlighten our readers about the key developments happening in the SEO landscape. Expert opinions are important because they help the industry to speculate less and strategize better for the future.

Barry Schwartz, Founder of Search Engine Roundtable
Published on December 8, 2016
Image implies Artificial Intelligence
Kavin Paulson Kavin Paulson

SEO: Redefining Theory, Policy and Practice ( Part II )

SEO

Did you read part I of this article? If no, I would recommend you to read part I before proceeding - SEO: Redefining Theory, Policy and Practice (Part I)

Image implies Artificial Intelligence
Published on March 21, 2016

Go Viral! The Tipping Point Theory.

Though viral marketing is not a new concept, the arrival of social media has definitely added a new dimension to it. Unlike pre-social media era, viral marketing has become much more practical and implementable and the reach and effects of a typical viral marketing campaign today are simply incomparable."

ADVERTISEMENT
Image Implies Machine Learning
Kavin Paulson Kavin Paulson

SEO: Redefining Theory, Policy and Practice ( Part I )

SEO

Note: It's a very important and relevant article that every SEO should read but, please note the following: This is a very long theoretical article which connects the past, present and the future of SEO and raises important questions for the SEO community to ponder.

Image Implies Machine Learning
Published on March 21, 2016
Debra Mastaler, Founder of Link Alliance
The iMarketing Cafe Team The iMarketing Cafe Team

The Experts Speak: The One Big Change Expected in the SEO Landscape in 2016

SEO

The iMarketing Cafe has come out with an SEO survey for the third year in a row with an objective to take the pulse of the SEO community. The survey was recently conducted on Twitter and more than 300 SEO experts around the world were contacted and were requested to tell us what they thought was the one big change that could possibily happen in the SEO landscape in 2016. Interestingly, few answers are similar and some are very different - you'll find some interesting responses below. Read on.

Debra Mastaler, Founder of Link Alliance
Published on November 16, 2015
There's No Crying in SEO T-shirt
The iMarketing Cafe Team The iMarketing Cafe Team

SEO Survey: Behind the Scenes Stories/Fun

SEO

The iMarketing Cafe has come out with an SEO survey for the third year in a row with an objective to take the pulse of the SEO community. You can read the Survey report here.

There's No Crying in SEO T-shirt
Published on November 16, 2015
Bill Slawski, SEO Expert
Kavin Paulson Kavin Paulson

9 Futuristic SEO Questions Answered by Top SEO Experts

SEO

As Google gets smarter day by day with path-breaking algorithim updates/changes that have been happening in the recent times including the latest one 'RankBrain' and as new technologies such as Physicalweb, IoT ( Internet of Things ), BLE ( Bluetooth Low Energy) are likely to disrupt the search landscape, uncertainty looms over the SEO industry.

Bill Slawski, SEO Expert
Published on November 2, 2015
AJ Ghergich, SEO Consultant
The iMarketing Cafe Team The iMarketing Cafe Team

The Experts Speak: Top 3 Changes Expected in the SEO landscape in 2015

SEO

In 2013, The iMarketing Café team did an SEO survey that literally grabbed the attention of the SEO community. The objective was to take the pulse of the SEO community at a time when drastic changes were happening in the SEO world.

AJ Ghergich, SEO Consultant
Published on October 21, 2014
Rand Fishkin, Founder of Moz
The iMarketing Cafe Team The iMarketing Cafe Team

The Ultimate List of Twitter Handles of SEO Experts

SEO

Twitter is one of the few platforms where SEO community remains highly active. You can even find notable SEO celebrities on Twitter (who usually don’t interact with people on other platforms) and interact with them. You can get tips, guidance and opinions from the experts instantly. Overall, Twittering is fun.

Rand Fishkin, Founder of Moz
Published on February 10, 2014
Jill Whalen, SEO Expert
Kavin Paulson Kavin Paulson

SEO 2014: The Biggest SEO Survey of the Year

SEO

Why did we do this survey? As Google tightened the screws on SEOs lately by specifically targeting what used to be one the most important parts of SEO process, i.e. link building, we wanted to take the pulse of the SEO community.

Jill Whalen, SEO Expert
Published on November 10, 2013